538 social media scheduling apps in one list: the established products, and every new one as it launches.
Updated
120 apps launched in the last 12 months, by month.
The latest to launch, newest first.
| # | App | Launched |
|---|---|---|
| 1 |  PublishBuddy All-in-one social media management with a built-in AI agent | * |
| 2 | SO SocialCannon Let your app or AI agent publish and schedule social posts | * |
| 3 |  Musuni The honest manager for independent artists | * |
| 4 |  Upnext Publish, distribute and track traffic across Facebook Pages | * |
| 5 |  PostMCP/ai Run social media with an AI agent that drafts, schedules, and posts | * |
| 6 |  DemandBird Plan, publish, and analyze B2B social across every channel | * |
| 7 |  PostPlanify Social media management for agencies and teams | * |
| 8 |  SchedPilot Social media management for AI agents and traditional users | * |
| 9 |  Smart Post Studio Plan and post from desktop with AI-written captions and smart hashtags | * |
| 10 |  Aida Plan, create, and publish on-brand marketing content automatically | * |
| 11 |  SharePost AI Automate content creation and scheduling across social platforms | * |
| 12 |  Mallary Social media API for agents and developers | * |
* Launch date estimated.
Grouped by what each app says it does. 74 of 538 apps fit a group so far.
| Type | Apps | Share | Examples |
|---|---|---|---|
| General social media schedulers | 24 | 32.4% | AdaptlyPost, AirMedia, Auto Posts |
| AI content and scheduling | 19 | 25.7% | Aida, Aidelly, AutoText AI |
| Platform-specific tools | 18 | 24.3% | 2pr, Alara, BuzzSpice |
| Engagement and analytics | 5 | 6.8% | Devi AI, Fedica, Ignix |
| API and self-hosted | 4 | 5.4% | Ayrshare, Mallary, Mixpost |
| Cross-posting and repurposing | 4 | 5.4% | PostEverywhere, Postlia, PostSpread |
What we could detect on their websites.
| Framework | Apps | Share |
|---|---|---|
| Next.js | 90 | 72.6% |
| WordPress | 13 | 10.5% |
| PHP | 5 | 4.0% |
| Express | 4 | 3.2% |
| Gatsby | 4 | 3.2% |
| Nuxt | 3 | 2.4% |
Of 124 apps whose framework we could detect.
| Host | Apps | Share |
|---|---|---|
| Vercel | 56 | 91.8% |
| Netlify | 5 | 8.2% |
Of 61 apps whose host we could detect.
How many of the 538 apps show a price, and how many sell to large companies.
| Measure | Apps | Share of 538 |
|---|---|---|
| Publish a pricing page | 131 | 24.3% |
| Offer an enterprise plan | 8 | 1.5% |
A social media scheduling tool lets you plan, create, and publish posts to multiple networks from one place. You connect your social accounts, draft content, choose times, and the system publishes for you.
You start by linking profiles and setting basic rules like time zones, posting windows, and approval steps. You add posts to a calendar or a queue. Some tools help manage many profiles at once, which reduces tab-hopping and repetitive tasks, as in RADAAR.
Content can be written from scratch, imported from files or feeds, or pulled from existing accounts. Repurposing features turn one piece into many sizes and formats for different platforms, like in TheTabber. AI assistants can suggest captions, variations, and hashtags, or even run an agent that drafts and schedules posts, as offered by Aidelly and PostMCP/ai.
Before publishing, you preview how each post will look per platform, tailor text and media, and tag accounts. The scheduler then posts at set times or optimal windows, handles retries if an API call fails, and notifies you of results. Teams can use drafts, comments, and approvals to keep brand voice consistent.
After posting, analytics show reach, engagement, and top content. You can compare time slots, refine queues, and export reports for stakeholders. Some products bundle broader workflows for small businesses and creators, from planning through growth, like Munch Studio and Later.
Plan a content calendar across multiple platforms. You map out weekly themes, queue posts for the month, and keep a consistent cadence without logging in and out of every account. Tools like RADAAR help juggle many profiles from one place.
Draft and polish posts faster with AI. You feed a few notes and get caption ideas, tone variations, and hashtags. Aidelly and PostMCP/ai can turn a short brief into ready-to-schedule updates.
Repurpose content for every channel. Take a long video, cut highlights, and generate vertical clips with matching captions, then schedule them to Instagram, TikTok, and YouTube. TheTabber focuses on this kind of workflow.
Cross-post without looking spammy. You adapt text length, tags, and links per network, set the right thumbnails, and choose optimal publish times. Later and RADAAR make it easy to fine-tune per platform.
Automate recurring posts. You set up evergreen queues for FAQs, testimonials, and product tips, and the tool cycles them on a schedule so your feeds never go quiet.
Manage a full presence for a small business. Pull latest blog posts, new products, and reviews into drafts, then schedule a balanced mix of educational, promotional, and community content. Munch Studio aims to run this end to end.
Show up consistently on LinkedIn. Plan thought leadership threads, turn webinars into carousels, and schedule profile and page updates. 2pr tailors flows for that network.
Coordinate teams and approvals. A creator drafts, a manager leaves edits, and a client approves before anything goes live, keeping comments and versions in one place.
Track what works. You review engagement, reach, and click trends, compare content types, and adjust timing and topics. TheTabber and Later include lightweight analytics to guide the next batch.
Handle uploads in batches. You import media from cloud folders, trim, caption, and schedule many posts at once, which is ideal before holidays or campaigns.
Social media managers. They get a central calendar, bulk scheduling, approval flows, and analytics to keep multiple brands active and on-message. Later and RADAAR support day-to-day coordination.
Small businesses. They save time by automating drafting and posting, so owners can focus on operations while their feeds stay fresh. Munch Studio and Aidelly help turn simple inputs into consistent output.
Creators and influencers. They repurpose long videos into clips, resize assets, and schedule to Instagram, TikTok, and YouTube without manual uploads. TheTabber streamlines this.
B2B marketers. They plan thought leadership, product updates, and hiring posts on LinkedIn. 2pr provides formats and schedules that fit that audience.
Agencies. They manage many client accounts from one dashboard, keep content and approvals organized, and report results clearly. RADAAR supports multi-profile oversight.
Founders and solo operators. They use AI to go from idea to scheduled posts quickly, keeping a presence active even without a dedicated team. PostMCP/ai and Aidelly act like drafting assistants.
Ecommerce and retail teams. They build recurring calendars for launches, promotions, and user-generated content, with platform-specific tweaks and link management. Later covers scheduling plus basic performance insights.
Nonprofits and community groups. They coordinate volunteers, plan event announcements, and recycle evergreen education posts so information reaches supporters on Facebook and other networks.
Most products use subscriptions with limits based on profiles, features, and team size, sometimes with AI or automation usage on top.
| Pricing model | How it works |
|---|---|
| Tiered subscription | Pay for a plan that unlocks features, profiles, and reporting levels. |
| Per seat | Each additional user or collaborator increases the bill. |
| Per social profile/brand | Adding more connected accounts or brands raises the plan level. |
| Usage-based add-ons | Pay for AI generations, automated repurposing, or extra scheduled posts beyond plan limits. |
| Free tier | A limited plan for basic scheduling to try the product before upgrading. |
